My Brand Story

Welcome from the Detroit Girl Family!

(Yes, I'm a Detroit Girl)

I started The Detroit Style T-shirt brand in 2015 with my son, Lamar, and together we built what eventually became The Detroit Style Brand. In 2022, after Lamar passed away from cancer, I was determined to keep his vibrant spirit alive through the brand we created together. His love for family, friends, and our community continues to drive me forward every day.

Out of this journey, I'm a Detroit Girl Clothing was born. It’s more than just a clothing line—it's my way of inspiring and empowering Detroit girls everywhere to embrace their strength, never give up, and rise above any challenge. Our tagline, "Embrace your inner Detroit girl," and our slogan, "Never give up, always rise," embody the spirit of resilience that Detroit girls have within them.

Through I'm a Detroit Girl Clothing, I combine Detroit-themed fashion with everyday essentials, creating pieces that celebrate our city’s unique culture. From urban apparel and accessories to resin crafts like keychains and ashtrays, every item reflects the pride and determination that comes from being a Detroit girl.

This brand isn’t just about style—it’s about identity, strength, and embracing who we are as Detroit girls. My mission is to share that spirit with the world, and remind every girl that no matter what, she can rise and conquer anything.

~ Lisa ❤️